What it does
Apptica is a mobile market-intelligence platform covering app-store performance, advertising, usage and market trends. Teams can compare apps and publishers, inspect rankings and store metadata, and examine estimated downloads, revenue and advertising creatives. It requires an account; premium subscription access is arranged with the team.
Store Intelligence includes app comparisons, publisher rankings, software development kit information and ownership changes. Top Movers highlights changes in downloads and revenue; Hot Releases focuses on recently launched apps. These are useful for researching a competing publisher or a market category before planning a release.
For recurring comparisons, Custom Graph can save a preset containing the chosen apps, metrics and view settings. App Comparing includes daily, weekly and monthly active-user measures. In App Profiles, the country dropdown shows whether an app is still available in each market; historical data remains accessible after an app is removed. The New Apps area of Top Charts also has a release-date filter and a Reaching Top column.
Account and data limits
The sign-up form asks for contact and company details and a password; it does not require a credit card. Apptica offers a try-for-free route, and its team handles premium subscription options.
Apptica describes its market figures as outputs of a proprietary statistical model and does not guarantee their accuracy. They are estimates for comparing the wider app market, rather than the transaction or event records from your own app.
Strengths
- Combines app and publisher comparisons with store, advertising and market information.
- Saved graph presets retain app selections, metrics and display settings.
Watch out for
- Modeled market figures are not guaranteed to match an app's actual performance.
Best for
- Mobile publishers researching competing apps and category trends
- Agencies following app launches, ownership changes and advertising activity
Sources
- App Store Intelligence and Analytics Platform (Oct 27, 2026)
- What's New in Apptica: October 2025 (Oct 27, 2026)
- Sign Up to Apptica (Oct 27, 2026)
- Terms and Conditions (Oct 27, 2026)
- App Analytics Platform and Ad Intelligence Tool (Oct 27, 2026)