What it does
Adobe Commerce supports B2C and B2B selling with catalogue, checkout and company-purchasing tools. Buyers can route purchase orders through rules based on value, shipping cost or distinct SKUs. Its complete commerce services and its separate Commerce Optimizer offering have quote-based pricing.
Adobe Commerce suits an organization coordinating more than a straightforward retail checkout. Its B2B company accounts can separate the people requesting purchases from the roles authorized to approve them. Integration tools connect payments, tax, shipping and back-office systems.
Set a company purchase-order rule
In a B2B company account with the required permissions, open Approval Rules > Add New Rule. Name it, choose the affected roles and set an order-total, shipping-cost or distinct-SKU threshold. Select the approving roles and save; the rule starts enabled.
Approving roles need a user. If a role contains only the order's buyer, that person's order is automatically approved. With several users, self-approval depends on the separate setting. Review role membership before relying on the rule as a spending control.
Select the service that fits the existing system
| Offering | Operating model | Commerce engine |
|---|---|---|
| Adobe Commerce as a Cloud Service | Managed multi-tenant SaaS | Included |
| Adobe Commerce on Cloud | Dedicated single-tenant PaaS | Included |
| Adobe Commerce Optimizer | Managed catalogue and storefront services | Uses the existing engine |
Optimizer does not replace the existing system's transactions, promotions or B2B engine. That distinction matters when replacing a platform versus improving its storefront and merchandising. All three require a pricing conversation; the published comparison gives no universal numeric fee.
Merchant administration requires an account created by an administrator. Standard sign-in uses a username, password and two-factor authentication; deployments using Adobe Identity Management Services use the corresponding Adobe credentials. Scope the company permissions and integrations as part of implementation.
Strengths
- Purchase-order rules distinguish requesters from approving company roles
- Complete commerce services and an existing-engine option support different implementation needs
Watch out for
- Commerce Optimizer depends on an existing transaction and B2B engine
- An approval role containing only the requester automatically approves their order
Best for
- Commerce teams managing company purchasing and connected enterprise systems
Sources
- Adobe Commerce (Magento): B2B & B2C Enterprise Solutions | Adobe (Oct 25, 2026)
- Adobe Commerce product and pricing comparison (Oct 27, 2026)
- Adobe Commerce purchase order approval rules (Oct 27, 2026)
- Adobe Commerce administrator sign-in (Oct 27, 2026)