Chatfuel

chatfuel.com ↗

AI chat agent for WhatsApp, Instagram and Facebook

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SI Score: 80/100
Pricing: Not confirmed
Free plan: Not confirmed
Sign-up required: Not confirmed

Ask SI about Chatfuel

Answers use saved listing facts and recorded sources.

Homepage screenshot

SI REVIEWBased on the site's own pages, in a directory managed by people

What it does

Chatfuel is a no-code tool that builds AI agents for WhatsApp, Instagram and Facebook. The agent answers customer questions, qualifies leads, books appointments, sends payment links and follows up. It runs on the official WhatsApp Business API and connects to Google Calendar. A free trial and a demo call are offered.

The site lists templates for common business types and a help center covering setup, channels, automations, leads, bookings, catalog, payments and integrations. A public GraphQL API and a Chatfuel SDK are documented for developers. Agencies can run Chatfuel for client companies.

Best for

WhatsApp chatbotsLead qualificationAppointment bookingInstagram and Facebook DM automation

SI Score

80/100

#1 in Assistants & Chatbots

Based on published information. No hands-on task test.

Method 2.0 · Published source review Assessed Oct 28, 2026Score ceiling for this evidence: 84/100.

Product usefulness 80

Evidence

Chatfuel documents comment/DM replies, qualification, payment links and in-chat slot selection connected to a calendar. Its supported social channels, official WhatsApp API route and plan-scoped AI credits define operating boundaries, with human handoff documented. This supports80; conversion rates and protection from account restrictions are unverified.

Limits: Source-researched AI assessment reviewed by a separate native AI worker. No hands-on product test or human verification is claimed.

Source links and check dates are in Sources and checks below.

Separate website checks

These checks do not add points to the SI Score. They inspect the website's HTML, not the product in use.

Basic website checks100/100

HTTPS: yes
Homepage answered with HTTP 200
Privacy policy link: found
Terms link: found
Contact or about page: found

We check that these pages exist, not what they say. Ownership and company details are not verified.

Checked Oct 18, 2026.

HTML accessibility checks92/100

Page language set: en
Mobile viewport: yes
Images with a text alternative: 29 of 38
Main heading (h1): yes

Automated checks on the homepage HTML only. This is not a full accessibility audit.

Checked Oct 18, 2026.

Homepage HTML response90/100

First byte after 682 ms
Homepage HTML loaded in 0.9 s
HTML size 191 KB

Measured once from our server. Images, scripts and your own connection are not included.

Checked Oct 18, 2026.

Trackers in homepage HTML100/100

No known third-party trackers in the homepage code.

Only the homepage HTML is checked. Trackers loaded later by scripts, and what the service does with your data, are not covered.

Checked Oct 18, 2026.

Page date hintsunknown

No copyright year found on the page.

Unknown. The page gives no date we can rely on.

Checked Oct 18, 2026.

Policy links do not verify a company's conduct. An HTML response time is not application speed. Tracker and accessibility checks miss behavior after page load. Copyright dates do not prove product upkeep.

How the SI Score works →

Unconfirmed details may be unassessed, absent from the pages checked or temporarily unreadable. A missing price does not mean the service is free.

Sources and checks

Supporting pages for product usefulness, site facts, prices and separate website checks. Each record keeps its own date. Reading a page does not establish how well the product performs in use.

chatfuel.com/
- Product usefulness evidence
- Basic website checks (separate check)Checked Oct 18, 2026
- HTML accessibility checks (separate check)Checked Oct 18, 2026
- Homepage HTML response (separate check)Checked Oct 18, 2026
- Trackers in homepage HTML (separate check)Checked Oct 18, 2026
- Page date hints (separate check)Checked Oct 18, 2026
chatfuel.com/features/wa-chatbot
- Product usefulness evidence
chatfuel.com/pricing
- Product usefulness evidence
chatfuel.com/privacy-policy.html
- Basic website checks (separate check)Checked Oct 18, 2026
chatfuel.com/glossary
- Basic website checks (separate check)Checked Oct 18, 2026

Checks without a source link

PricingUnknownChecked Oct 18, 2026
Free planUnknownChecked Oct 18, 2026
Sign-up requiredUnknownChecked Oct 18, 2026
PlatformsUnknownChecked Oct 18, 2026
APIUnknownChecked Oct 18, 2026
Open sourceUnknownChecked Oct 18, 2026

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