What it does
Hookle is a mobile social-media planner for small businesses, combining post preparation, scheduling and performance views. Registration is required. Free access includes one Business workspace; paid plans expand what can be managed.
Open Planner from the bottom navigation. Calendar dots distinguish published posts, scheduled or recurring content, drafts and failures; tap a day to inspect its items. Scheduled contains posts created through Hookle, so work queued in another application will not appear there. Edit an upcoming post before publication or use Copy-as-a-new-post to prepare another draft.
The Drafts view keeps unfinished material until it is ready to publish or schedule. For a shop's weekly announcement, reuse the previous post but check its dates and offer before releasing the next version.
A Business keeps its social accounts, posts, statistics and AI suggestions together. Tap the business logo to switch workspaces before composing. A connected social account belongs to only one Business. Moving it through Settings > Social accounts transfers its history, but queued posts must first be published or deleted.
| Plan | Business workspace scope |
|---|---|
| Free | One Business |
| Solo | One Business |
| Plus | Multiple Businesses, sharing its connected-account allowance |
Sign up in the app with email and password or a supported social login. Hookle says the chosen sign-in method cannot later be changed. Adding the business website supplies suggested business details, which can be reviewed and edited before connecting the first social account.
Strengths
- Calendar states distinguish unfinished content from failed or scheduled posts
- Business workspaces separate accounts, posts and performance views
Watch out for
- Scheduled excludes posts queued through other applications
- A social account cannot move between Businesses while it has scheduled posts
Best for
- Small-business owners organising social publishing from a phone
Sources
- Hookle mobile social-media assistant (Oct 27, 2026)
- Hookle free and paid pricing options (Oct 27, 2026)
- Use the Hookle Planner (Oct 27, 2026)
- Hookle Business workspaces and plan limits (Oct 27, 2026)
- Create a Hookle account (Oct 27, 2026)
