What it does
JTL-Shop connects a merchant storefront to JTL-Wawi for product, category, price and order administration. A free Community Free store is available within JTL Start with a product limit, while paid options expand the store scope.
Creating an item in JTL-Wawi does not by itself put it in the shop. Sign in to Wawi and open Artikel. Enable the category for the intended shop, then open the item's Allgemein tab and select that shop under Verkaufskanäle. Check its stock-management setting under Lager, save and synchronize. Empty categories and out-of-stock items are hidden by default.
For a seasonal range, prepare the category and items before transferring them. Recursive category visibility can also affect items assigned elsewhere.
Start the transfer through Plattformen > Abgleich starten and the JTL-Shop icon. New orders return to Wawi while supported category, item, price and status changes go to the storefront. Ordinary Wawi extensions do not automatically transfer with them.
JTL packages
| Package | Monthly starting price | Included shop scope |
|---|---|---|
| Start | EUR 0 | One Community Free shop, up to 500 products |
| Advanced | EUR 99 | Community Free shops plus one Standard shop |
| Pro | EUR 329 | Community Free shops plus three Standard shops |
| Enterprise | Custom quote | Individually agreed scope |
Standard shops remove the 500-product cap. Hosting and selected additions can cost extra. The separate 30-day hosted evaluation is temporary; Community Free is the ongoing free software option.
Strengths
- Catalog publication is controlled per shop through Wawi category and item settings
- Store synchronization brings orders into the same operational workflow as catalog updates
Watch out for
- The free store has a 500-product limit
- Wawi extensions are not automatically transferred by the standard shop synchronization
Best for
- JTL-Wawi merchants who want their storefront catalog and incoming orders in the same workflow
Sources
- JTL-Shop software and package pricing (Oct 27, 2026)
- Activate or deactivate categories and items for the online shop (Oct 27, 2026)
- Perform a simple online-shop synchronization (Oct 27, 2026)