What it does
Lengow combines marketplace feeds, catalog adaptation and order operations in an account-based platform. Its NetMarkets tools adjust listings for each destination, with commercial scope and pricing agreed in the customer's contract.
A missing product in a Lengow channel preview can be an identifier problem. Check the attribute supplying the first ID field, then search that identifier. A barcode (EAN) search will not find a record configured to use its internal product code (SKU).
Next, use Filters > Show excluded products. A blue triangle marks a manual exclusion, which you can cancel in the preview. Without it, inspect the attribute rules or Exclusions tab and change the rule responsible.
For a new marketplace, begin with a small product segment and review its category and attribute requirements. Lengow can adapt those fields without changing the master catalog, enrich listings from product-information or business-management systems, and collect listing errors for review.
Lengow agrees a package around the selected catalog scope, marketplace sales volume and services. The commercial terms distinguish marketplace and advertising-channel offers, with the chosen combination set in the customer agreement. Request that scope through the sales team, then use the account login to manage the connected channels.
Strengths
- Sales reports break down performance by product, category, channel and geography
- Marketplace orders can connect to a webshop or another fulfillment system through an API
Watch out for
- Removing a rule-driven exclusion requires changing its underlying rule
Best for
- Brands and retailers troubleshooting catalogs distributed to marketplaces
Sources
- Request a demo - Successful e-commerce strategies - Lengow (Oct 26, 2026)
- Lengow product family and application access (Oct 27, 2026)
- NetMarkets catalog adaptation and marketplace operations (Oct 27, 2026)
- Lengow missing-product preview diagnostics (Oct 27, 2026)
- Lengow General Terms and Conditions of Use (Oct 27, 2026)
- Lengow account login (Oct 27, 2026)