What it does
Loop11 runs moderated and unmoderated usability studies on websites and prototypes. Its builder combines tasks and questions with video, audio or screen recordings, while paid tiers add path analysis and exports. A 14-day trial includes three studies with Enterprise features.
A Loop11 project starts in its test builder, where you choose moderated or unmoderated testing and add tasks and questions. Recruit through Loop11, invite your own participants at no platform recruitment charge, or select AI Browser Agents. Human sessions can capture any combination of screen, audio and video; agent activity should be interpreted separately from participant feedback.
Plans and study size
Prices below are in USD. Annual rates include five seats.
| Plan | Monthly billing | Annual billing rate | Study allowance |
|---|---|---|---|
| Rapid Insights | $199/month | $179/month | 3 projects monthly, 10 participants per project |
| Pro | $399/month | $358/month | 10 projects monthly, 100 participants per project |
| Enterprise | Custom quote | Custom quote | Unlimited projects and participants |
Pro adds heatmaps, clickstreams, path analysis and data export. Enterprise adds report segments and single sign-on. Recruitment services and extra team members cost separately. Downgrading from Pro to Rapid Insights leaves only the first ten completed participants visible in each project.
Select Start free trial to create an account. The no-card trial lasts 14 days and includes three user studies. A paid subscription is needed afterwards.
Strengths
- Screen, audio and video can be recorded separately or together
- Every plan allows unlimited tasks and questions
- Pro includes data exports and navigation-path analysis
Watch out for
- Rapid Insights limits each project to ten participants
- Recruitment services and additional team seats cost extra
- Downgrading can reduce the participant results you can view
Best for
- Researchers examining paths through sites and prototypes
Sources
- Loop11 usability testing (Oct 27, 2026)
- Loop11 pricing (Oct 27, 2026)