MarketMuse

What it does

MarketMuse is AI-powered software that analyzes your content inventory and competitors. It shows what to write and how much, builds topic clusters and content briefs, and gives personalized difficulty scores. It is used by SEOs, content strategists, editors, writers, and content managers.

MarketMuse helps content teams decide what to write and how much. It analyzes your full content inventory, finds topic clusters and quick wins, and shows gaps in competitor content. It also gives personalized difficulty scores and content briefs. The pricing page lists a Free plan with 1 user and 10 queries per month, but no site inventory and no tracked topics. Paid plans add tracked topics, content briefs, and strategy documents. The homepage says MarketMuse does not act like or replace a CMS, so you still publish elsewhere. It also says the Optimize application has a generative AI component, but MarketMuse does not write content for customers. The homepage does not state an API, so that fact is unknown. The pricing page does not list exact prices.