MoEngage

A flow template is a starting structure that still needs the team's audience rules and content. The current abandoned-cart template waits for a defined interval and checks whether a purchase occurred before sending the reminder. Edit its event checks, campaigns and paths to match the store's actual sequence. The same builder can start from a blank canvas for a different lifecycle.

A flow can have up to five conversion goals. Its primary goal can also force a participant to exit on conversion, which is useful when a completed purchase should stop further reminders. Draft saving and publishing are separate steps. Where campaign approval is enabled, a user with only Create & Manage permissions submits the flow for approval, while a user with publishing permission can publish directly.

Growth and Enterprise packages separate the main marketing tools from add-ons such as Inform transactional alerts, Personalize website experiences and connected channels. Include the channels and analysis tools you expect to use when discussing the package.

Before connecting production data, use the workspace's Test environment to check that events and customer attributes arrive correctly. Test and Live have separate workspace IDs and settings, so the developer needs to point the SDK at the intended environment. Staff invitations are managed under Settings, Account, Team management; choose Invite Member, enter their email and assign a role before sending the invitation.