NextMail

nextmail.email ↗

Email campaigns with audience segments and suppression lists

SI Score
75/100
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What it does

NextMail is Net Atlantic's email marketing platform for message creation, subscriber management and reporting. Professional and Enterprise are monthly hosted plans with account access; on-premise and source-code licences are separate commercial options.

Map imported subscriber fields before building a campaign segment. NextMail can select recipients from demographics, earlier campaign activity or click behavior, then apply address and domain suppression at global or campaign scope. For a regional update, combine the relevant interest segment with the intended suppression list and schedule the mailing in the team's local time zone.

Content can come from the editor, imported web content or HTML. Templates and campaigns can be cloned, while test mailings provide a separate preparation step before the audience send. The platform also supports triggered mailings through its interface or API.

Professional and Enterprise are monthly hosted plans; on-premise, perpetual and source-code licences are separate commercial options. A source-code licence does not make NextMail open source.

Ask Net Atlantic to scope hosted access around your sending volume and data connections. Staff sign in with a username and password. Professional includes API and webhook integration; Enterprise adds two-way database synchronisation and more detailed access permissions, which matter when several departments share the platform.

Strengths

  • Audience selection can use earlier campaign and click activity
  • Suppression can apply to individual campaigns or globally

Watch out for

  • Database synchronisation and granular permissions require the Enterprise package

Best for

  • Email teams needing campaign-level audience and suppression controls

Sources