What it does
PodRoll places promotional content into participating podcast feeds with audience targeting.
A feed drop places a selected episode or trailer inside another participating podcast's feed. Target by show, genre or network, then set the campaign budget, price and timing. The partner previews the drop and both sides approve before delivery.
Review campaign delivery, downloads and conversions in the reporting dashboard.
Strengths
- Podcast-to-podcast promotion workflow
Best for
- Publishers comparing feed-drop campaigns