What it does
Semrush Academy covers content marketing, paid advertising, competitive research and use of Semrush tools.
Semrush Academy mixes structured courses with live and recorded discussion of marketing problems. Use a course for a foundation, then pick a webinar when you have a narrower question about a workflow or changing search behavior. The tool-specific subject route can help connect general marketing concepts with the reports you see in Semrush.
Courses and their completion certificates are free, but enrollment requires a Semrush account. Check the course page for duration and prerequisites, then follow the lessons and any downloadable resources; progress is saved. Academy certifications last one year. Training access does not by itself establish access to every paid Semrush tool demonstrated.
Sources
- Learn Marketing for Free with Online Courses from Semrush Academy (Oct 26, 2026)
- Semrush Certifications Help & Support (Oct 26, 2026)
- Free AI Search Courses & Certifications (Oct 26, 2026)