What it does
Centric Shoppingfeed connects merchant catalogs, stock and orders across selling channels. Account users can change exported product fields and exclude selected items through its Rules workspace; a demo is available through the team.
When a marketplace needs a different title or field value, a Shoppingfeed transformation applies an IF condition and a THEN result to the selected channels. Segmentation rules instead exclude products from export feeds. Both support criteria and deadlines. A prefilled library rule can provide a starting point.
Choose Create a new rule, name it and set the duration and affected channels. Add conditions and the required results, then enter a relevant product code (SKU) in Preview to compare its original and modified values before saving. Leaving conditions empty affects every product; with several conditions, choose whether all or any must match.
Transformations run chronologically. To move a group, select the rules, search for the target by name or position, and place the selection before or after it. This works across pages. Bulk activation, deactivation and tags help maintain larger configurations.
Copying rules to another store requires permission to create rules there. Shoppingfeed also offers team-managed feed setup, channel integration and account-manager reviews.
Strengths
- Orders can be imported into Shopify, NetSuite, Magento, WooCommerce and BigCommerce
- Product feeds support variants and unlimited find-and-replace rules
Watch out for
- Rules execute in chronological order, so moving a group can change later results
Best for
- Multichannel merchants maintaining channel-specific catalog transformations
Sources
- Shoppingfeed - Request a Demo (Oct 26, 2026)
- Centric Shoppingfeed merchant platform (Oct 27, 2026)
- Shoppingfeed bulk rule management (Oct 27, 2026)
- Shoppingfeed transformations and segmentation rules (Oct 27, 2026)
- Shoppingfeed rule creation, preview and saving (Oct 27, 2026)
- Shoppingfeed application authentication (Oct 27, 2026)
- Shoppingfeed service scope (Oct 27, 2026)