What it does
Synthesio combines social, search, reviews and visual material in consumer-research dashboards. It offers direct platform access or expert reporting services, with plan selection handled by its team and accounts organised under a customer workspace.
Synthesio's topic modelling groups conversations and measures their maturity and speed of change. Image recognition, sentiment and language analysis add context to the discussion. A consumer-insights team can compare those themes with search behaviour, reviews and its own survey responses, then select visualisations for a stakeholder report.
Choose the working arrangement as well as the research topic: direct dashboard access lets the team explore results itself, while customised reporting services provide additional analysis. Contact Synthesio to discuss the plan, request a demonstration and arrange onboarding.
Individual user profiles belong to an organisation's account. Its administrators manage access and can see account content, including material in boards marked private, so use those boards to organise research within the agreed team arrangements.
Strengths
- Owned survey data can accompany social and search findings
- Topic maturity and velocity add context to mention counts
Best for
- Consumer-insights teams combining conversation and category research
Sources
- AI-Enabled Consumer Intelligence solution by Synthesio - An Ipsos Company (Oct 25, 2026)
- Synthesio Consumer Intelligence Platform (Oct 27, 2026)
- Contact Synthesio (Oct 27, 2026)
- Synthesio Account and User Privacy Policy (Oct 27, 2026)