What it does
telecrm combines sales calling, lead records and automated follow-ups. Its workflow builder connects an event with conditions, WhatsApp templates, delays and actions. Core CRM is billed quarterly or annually and includes a monthly automation allowance, with additional communication services charged separately.
Sign in to the web workspace, open Automations > Workflows and select + Create Workflow. Choose the event, then connect a lead condition, approved WhatsApp template and delay. Map message variables to the appropriate lead fields.
Add checks between messages so a Won status or an opt-out can end later follow-ups. Connect reply buttons to their intended actions. Resolve the header's error count before Publish. The Workflow List toggle pauses or resumes the sequence later. An event already used by a live workflow cannot start a second one; edit the existing workflow.
Calling and messaging costs
In the Indian offer, Core CRM is INR 1,099 per user per month with quarterly billing, or INR 799 with annual billing. It includes 10,000 automations per month; additional use is charged. Chat Sync adds INR 200 per user per month. WhatsApp API setup is a one-time INR 1,999, with consulting separately priced.
Strengths
- Lead conditions can stop later messages
- A workflow can be paused from its list
Watch out for
- A second workflow cannot be created on an already used event
Best for
- Calling teams coordinating lead follow-ups with conditional message sequences
Sources
- telecrm official product and access information (Oct 27, 2026)
- telecrm WhatsApp drip workflow instructions (Oct 27, 2026)
- Best Telecalling CRM Software To Boost Sales | telecrm (Oct 25, 2026)